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Students can choose to work Independently or form collaborative partnerships to realise their proposition in developing the project through to completion. This unit introduces students to the fashion marketing theories and processes. Students will explore the marketing mix, market research and marketing strategies for different size organisations, before researching the influence marketing has on profit, reputation and the customer relationship. This unit explores fundamental aspects of advertising, the history, theories, purpose, scope and optimum channels. Students will investigate audiences and markets, as well as the psychological influence, impact and ethics of story-telling in marketing campaigns. Childhood Practice Ba Intrigued by the science behind dishes and how food travels from farm to fork? Featuring a 48-week placement, this course explores a broad range of subjects – from product development to sustainability and nutrition – and opens the doors to a wide variety of c...
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